Latest News | Page 26 | Canary Islands Tourism Marketing 25

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Wed, 27/12/2017 - 13:09

The Canary Islands set out an innovative personalized campaign on Facebook

The Canary Islands tourist brand and social media site Facebook have joined forces to create an innovative digital campaign, whose key elements are personalization and the use of big data. The campaign ... ...
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Sat, 23/12/2017 - 10:48

Images of the Canary Islands are being screened in European surf film festivals

Throughout this year, the tourist brand Canary Islands has taken part in the five most significant surf film festivals held in Europe, aiming to make the islands known as one of the best places in the ... ...
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Fri, 15/12/2017 - 10:48

"The best climate in the world" video reaches thousands of Europeans with the start of the cold spell in their countries

The excellent climate that we enjoy in the archipelago has been the highlight of a paid digital media campaign that Promotur Turismo de Canarias launched in some of the main weather related European publications. ... ...
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Thu, 30/11/2017 - 09:03

21 videos spread the Canarian identity in order to generate affectivity towards the brand

These 21 small audiovisual pieces are part of a project from the Canary Islands tourist brand whose main objective is to generate a greater affective bond among nature tourists with the brand through the ... ...
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Wed, 28/06/2017 - 09:23

The Canary Islands as a tourism destination present at the Vienna Opera Festival

The Canary Islands as a tourism destination is being shown in various adverts on the popular giant screen outside the State Opera House in Vienna, traditionally installed to broadcast the famous festival ... ...
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Wed, 28/06/2017 - 08:45

The Canary Islands, top five tourism destination for Brits on social media

A survey carried out in the United Kingdom has named the Canary Islands as the fifth most commented on international destination on Facebook and Twitter by the country’s users, beaten only by New York, ... ...