Latest News | Page 18 | Canary Islands Tourism Marketing 17

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Wed, 27/02/2019 - 14:00

Canary Islands attends ITB 2019 with the aim of maintaining its competitive edge

The 6th to the 10th March sees the return of the Berlin International Travel Fair (ITB) for another year, an event that the Canary Islands tourist brand will once again be attending with the aim of keeping ... ...
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Mon, 25/02/2019 - 13:00

The video “Winter is NOT coming” gets more than 5 million hits in just 10 days

With the “Winter is NOT coming” promotional action, the Canary Islands brand has managed to get more than 5 million views of the vídeo in the first ten days since its launch. The aim is to have visibility ... ...
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Wed, 13/02/2019 - 13:10

Canary Islands upgrades its promotional material for weddings and romantic breaks as it keeps up to date with current trends

Tastes in weddings are changing, and today’s couples, of all ages, are looking for other ways to celebrate being joined in matrimony, going on honeymoons, or simply going for a romantic break. In this ... ...
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Tue, 05/02/2019 - 14:00

Canary Islands reminds Europeans that «winter never comes» to the Islands

«Winter is not coming» is the communication concept of the new promotional activity Promotur Turismo de Canarias is carrying out in the main markets to remind Europeans that, while it’s freezing where ... ...
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Mon, 21/01/2019 - 13:55

Canary Islands uses the concept of fake news to promote the archipelago on “the saddest day of the year”

For several years now, as part of its context marketing strategy, Promotur Turismo de Canarias has taken the idea of Blue Monday to promote the islands within the concept of #StopBlueMonday, putting across ... ...
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Fri, 18/01/2019 - 12:30

The Canary Islands go to FITUR with a busy work schedule aiming to build up connectivity and strengthen bonds with tour operators

The Canary Islands go to a new edition of the Madrid International Tourism Fair (FITUR) from 23rd to 27th January, a “must” when it comes to highly valuable professional meetings. So much so, that ... ...